What are cookies and why we use them?
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.
We use the following cookies:
- Strictly necessary cookies:
These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of the e-billing services.
- Analytical/performance cookies:
They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users find what they are looking for easily.
- Functionality cookies:
These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
- Targeting cookies:
These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
You can find more information about the individual cookies we use and the purposes for which we use them below.
This website will set some cookies that are essential for the website to operate correctly. These cookies, none of which capture personally identifiable information, are as follows:
- Visitor ID – this cookie is a numeric value that identifies unique visitors and provides coherence and consistency to a site visit;
- Page Number – this cookie identifies the page you are on;
- Session ID – this cookie identifies your website session;
- Test – this cookie checks whether or not your browser supports cookies;
- Order - this cookie ensures that your shopping basket works correctly.
Our websites set several types of third-party cookie, and we do not control the operation of any of them. The third-party cookies that may be set include:
- CallTrackingMetrics – We use CallTrackingMetrics to display a different phone number based on the visitors traffic source. You can view CallTrackingMetrics policy here: https://www.calltrackingmetrics.com/legal/cookies .
- Google Remarketing – we use Google’s Remarketing cookie to market products and services we think may be of interest to you. You may see our adverts on Google’s Display Advertising Network of partner websites and Google’s own search results pages. We aim to carefully select the products and services we remarket to you, and do so based on the pages you have visited on our website. To opt out of Google Remarketing, set your Google Ads Settings .
- Lead Forensics – we use Lead Forensics IP address tracking technology to identify businesses visiting our site and the pages that are being used. This helps us analyse data about web page traffic to develop and improve our website for business visitors. View Lead Forensics’s privacy and cookies policy here: https://www.leadforensics.com/privacy-and-cookies .
- Kissmetrics – we use Kissmetrics code to obtain information about the activities that users engage in while visiting our web pages. When a user visits our website, Kissmetrics code contained on the website contacts Kissmetrics’s servers and enables Kissmetrics to collect this data. This data is used to improve the website for our users. To opt out, contact Kissmetrics Service Opt-Out .
- Visual Website Optimizer – we use Visual Website Optimizer cookies to run campaigns and to track user information. The cookies keep track of the variation a user has viewed and helps to serve the same variation to the user consistently, track goals completed by the user, and determine whether a user is part of a campaign. To opt out, visit http://www.itgovernance.co.uk?vwo_opt_out=1 .
- Pardot – we use Pardot to track visitor and prospect activities by setting cookies to remember preferences such as form fields. You can view Pardot’s policy here https://www.salesforce.com/company/privacy .
You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.